Case Research: The Sale of A Premier Small Jet - The Cessna Quotation M2 Introduction Within the aggressive world of private aviation, the sale of small jets represents a singular intersection of luxury, technology, and practicality. This case examine examines the Cessna Citation M2, a small jet that has gained reputation among business executives and private homeowners alike. We will discover its specifications, market positioning, and the elements contributing to its desirability within the aviation market. Overview of the Cessna Quotation M2 The Cessna Quotation M2 is a mild jet that has been designed for efficiency and consolation. First introduced in 2013, the M2 is an improve from the Citation Mustang, featuring advanced avionics, a spacious cabin, and spectacular efficiency capabilities. This jet is powered by two Williams Worldwide FJ44-1AP-21 turbofan engines, which give a maximum cruise speed of four hundred knots (approximately 460 mph) and a spread of 1,550 nautical miles. Key Options and Specs Seating Capacity: The M2 can comfortably accommodate up to six passengers. The cabin is designed with a give attention to passenger consolation, featuring high-quality supplies and spacious seating arrangements. Cabin Height: At 4 ft 10 inches, the cabin top allows for easy movement throughout the jet. Avionics: Equipped with the Garmin G3000 avionics suite, the M2 gives modern flight management methods, touchscreen controls, and enhanced situational awareness. Efficiency: With a maximum takeoff weight of 10,seven-hundred pounds, the M2 boasts a climb rate of 3,500 feet per minute, permitting for quick ascents to cruising altitude. Gasoline Effectivity: The M2 is thought for its spectacular gas efficiency, making it a cost-effective choice for each private homeowners and charter operators.